Noogata is creating a new way to scale AI

Our no-code AI platform is built specifically for citizens data analysts who need to quickly and easily turn their data into actionable insights.

Noogata Story

Noogata was founded in 2019 and has since been generating a best-in-class analytics base for Retail & CPG business, combining all digital signals and applying AI models to consolidate, enrich, predict and generate insights. Today, Noogata is clearing the hurdle that Retail & CPG organizations are facing so they are not left behind in the revolution towards a fast-moving digitally hybrid world.

Component 1(7)
Group 29

Revolutionizing AI for Retail & CPG Since 2019

At its core, Noogata is an all-in-one analytics solution for Retail & CPG businesses to harmonize, enrich, and extract insights from multiple marketplace analytics. Our AI synthesizes your data, effectively removing data silos, democratizing access to data and decision-making, and driving business efficiencies.

Noogata has closed $16 million in Series A funding led by Eight Roads, the global venture capital firm, with participation from Allon Ventures. The latest investment will help Noogata fuel rapid growth and accelerate its vision to enable any business user to make data-driven decisions leveraging AI. To date, this brings the company's total funding to $28 million, with the seed investment made by Team8 and Inference Partners.

Executive Management

Assaf Egozi

CEO & Co-Founder

Assaf Egozi, CEO and Founder of Noogata, is passionate about the potential for AI to radically improve business results and has dedicated much of his career to forging a relationship between deep data intelligence and business growth. He has a deep understanding of business strategy and operations honed over 10 years at McKinsey and Company. Assaf has an MBA with high distinction from Harvard Business School and a BSc. in Economics and Computer Science from Tel Aviv University, where he graduated magna cum laude.

Oren Raboy is a startup and enterprise software veteran with more than 20 years of experience in building innovative data products. Oren has held senior technical, product management, and executive roles at Cisco, P-Cube and most recently, Totango where he was co-founder and VP R&D. Oren co-founded Noogata to merge his passion for data, advanced analytics and building amazing enterprise software products. He serves as Noogata’s CTO, responsible for the company’s technology and product vision.

Oren Raboy

CTO & Co-Founder


Team8 is a venture group that builds and backs technology companies at the intersection of artificial intelligence, cybersecurity, data, fintech, enterprise software, and infrastructure.

Eight Roads Ventures is a global venture capital firm backed by Fidelity managing $8bn of assets across offices in the UK, China, India, Japan, and the US.


Inference Partners is a venture capital firm with exclusive focus on early stage investments in enterprise IT infrastructure companies across Europe and Israel.

Social Media