Noogata for Marketers
Noogata leverages retail marketplace analytics and infuses it with AI and ML so that marketing leaders can generate a holistic understanding of their data and better differentiate their brand and products.
“There are upwards of 350 million products sold on Amazon, and each one is vying for a top position. The AI models that Noogata provide are critical as we look to optimize our product descriptions, advertising, inventory, and pricing structure.”
Stacey Renfro, CEO, mDesign
Noogata Harmonizes & Enriches Retail Analytics to Extract Critical Insights
Gain a Robust and Holistic Understanding of Product Search Terms, Brand Experience, and Consumer Buying Intentions
Noogata Simplifies Data From Amazon Retail Analytics, Product Landing Pages, and Dynamic Search Result Pages To:
- Identify, enrich and monitor competitor products for any ASINs
- Optimize search terms and product descriptions to maximize share of search
- Understand buying intent related to specific products
The Noogata Advantage
Enrich Your Consumer Data, Tailor Product Descriptions, and Amplify Brand Loyalty
Aggregate your data into one system for easy analysis, visualization, and decision-making. Noogata democratizes access to data and improves business efficiencies by enabling marketing leaders to harmonize, enrich and extract insights (without a need for code).
Noogata Features for Marketers
Harmonize omni-channel marketplace data to assess the impact of promotional efforts
Identify marketplace trends and upgrade your product strategy
Cluster buying intent patterns to easily identity consumer trends
Identify top performing products by search term
Evaluate competitor’s product exposure relative to your own brand
Develop AI models from data on products & search volume without code
Model the Search Volume Size for Each Topic
Identify Winning Products across each Search Term
Model Share and Size of a Your Products Search Exposure vs its Competitive Set
Score the Content for Each Listing: Title, About, Description
Update and Re-Score Content with AI Recommended Keywords
Surface When Title Changes go live or other PDP Updates Happen For Any Listing
Measure Impact of Content Updates on Products Organic Exposure and Share of Search
Case Study
Boosting e-Commerce with Noogata
A leading consumer goods company and digital native brand sought new cutting edge technology to drive product sales, so they began working with Noogata in 2021. The customer wanted to address four core challenges. Download our ebook to see how one company leveraged no-code AI to:
- Size the sales potential for each of their products and track the competitive landscape
- Identify emerging consumer trends and opportunities for future growth
- Craft the right content for each product listing to drive search exposure and click-throughs
- Optimize advertising spend to maximize marketing ROI
