Technology has triggered an evolution of retail. The steady rise of eCommerce has equipped consumers with better tools to analyze each purchase – making them more judicious and less loyal. New digital savvy brands have seized market share across a range of product categories, using direct-to-consumer as a key channel. Social media and digital advertising […]
Digital Commerce 360’s final word on the 2021 holiday season, featuring our sales data and growth estimates of trends that shaped the holiday season.