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“All the brands we manage love Noogata’s impression data. It’s always interesting when we can reverse engineer our competitors and drill down into how their activities affect our brands performance.”
CY
“We knew there was a smarter, more efficient way to manage PPA analysis for our growing list of products. Noogata’s AI and machine learning helped to reduce the PPA process time by half.”
DR
“Noogata’s Perfect Content tool enables us to optimize fast and increase performance month-over-month across our Amazon categories.”
JZ
"With Noogata’s AI tools, navigating our data and locating vital product insights has become simple and seamless.”
AK
"Knowing our brands positioning in the Amazon ecosystem, viewing our competitors, and making improvements in one platform let’s my team do much more with much less."
CK
“AI helped us scale up our PPA pre-analysis from three-months per-category, to just a few days. That allows us to analyze more categories in less time with greater accuracy.”
DR
"As an eCommerce Content Manager, I’ve used many tools but Noogata’s has performed miles ahead of other tools and solutions.”
JZ
"As a Data Scientist, Noogata’s AI tools are amplifying our Amazon advertising initiatives with the data to back it up."
AK
"Noogata pinpoints valuable insights into categories we haven't explored yet, helping us determine if they're viable markets for us to enter. Their data analysis and AI tools even lets us gauge whether it's worth diving in, or to hold off and adjust our strategy."
CK
Why Noogata?
The items included below highlights a preview of key features, tools and offerings from Noogata vs JungleScout for Amazon eCommerce.
Noogata advantages over JungleScout
Growth-Focused Insights
Amazon Sellers, brands and CPGs, are always looking for innovative ways to scale and accelerate their sales growth, but are hindered by complex and time consuming manual processes. Noogata’s AI scans and monitors Amazon daily to deliver timely, growth-focused insights, eliminating the need to manually hunt for opportunities and combing through a wild jungle of data-heavy spreadsheets.
Need to know which competitors are taking up market share? Want to be alerted when threats reach a certain threshold? Noogata’s AI is your ecommerce assistant dedicated to delivering insights that drive impact fast for your brand. Now teams can protect revenue, measure sales fluctuations, determine root causes of loss, and capitalize on new lucrative revenue opportunities.
Viewable Impression Metrics
Curious about your product’s visibility on Amazon? Noogata partners with Amazon sellers and major enterprise clients helping generate over 1 Billion in combined sales using the platform. Unlike vague rankings or impression numbers, our AI-powered metrics provide precise intelligence into how many eyes are on your products, and those of your competitors.
By meticulously scanning Amazon search results, analyzing scroll depth, and calculating daily search volumes, our Viewable Impression metric reveals the true visibility of each product, distinguishing between organic and paid views. Ultimately, this results in a clearer picture of your Amazon performance, while our AI locates new lucrative opportunities to extract even more ROI from your data.
Amazon Sales Estimation
While having a Viewable Impression metric is important to our customers, many still want a view into their sales data. The Noogata platform analyzes sales data to find your champion ASINS, view product performance across categories, and helps our AI offer customers growth-focused insights that help accelerate sales velocity for your brand of products.
Our AI analyzes the Amazon Marketplace to correlate historical data, Best Seller Rank (BSR) and product categories or departments to calculate weekly or monthly sales volume, with a 90% rate of data accuracy. This offers our customers a granular view of product performance, units sold, net revenue and quickly zoom into child-level ASINs. By understanding your product sales performance, teams can now tactically strategize a plan of action.
Advanced Competitor Comparisons
When our customers have moved on from reviewing their own brand data or insights, they often want to view or compare against their competitors’ performance. Typically, this is a manual process and many other available solutions still lack the necessary tools to monitor competitors effectively. Noogata’s AI tracks and monitors competitors, reverse engineering their strategies and delivering intelligence on their digital shelf performance to gain visibility into the products, and brands impacting your brand.
By analyzing your competitors in more detail, Noogata opens new opportunities for teams to build a tactical strategy aiming for competitors weaknesses, or adjusting budgets to capture more market share at the perfect moment.
Assortment Intelligence
Similar to Price Pack Architecture (PPA), this new tool is unique to Noogata and offers customers access to inventory-focused insights and opportunities. Assortment Intelligence and automated tagging streamlines product analysis by offering data granularity, feature extraction and price pack guidance for products in any specific Amazon category.
We use data to understand customer behavior, competitive landscapes, and market trends, delivering additional insights that empower growth strategies, boosts organic sales, and amplifies market share.
It makes it easy to create dedicated spaces to view competing products or extract specific features and unique attributes like color, size, weight, materials, and beyond. View your Amazon digital shelf to quickly slice and dice competitive space by specific attributes. See specific attributes and compare against competing products to determine market share potential. The possibilities are endless and gives teams even more ROI when extracting insights from Amazon data.
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