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  • PRICE PACK ARCHITECTURE

Your AI Assistant for PPA Analysis

The Price Pack Architecture solution for eCommerce digital brands and global CPGs
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Trusted by today’s leading global consumer and digital brands

Price Pack Architecture (PPA)

Price Pack Architecture (PPA) is a complicated process that helps brands to review products, and packaged bundles to ensure they provide the best products, competitive prices, and superior value for consumers.

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  • Imagine completing the PPA process quickly, effectively and without ever needing data experts
  • Get a microscopic view into products. packaging, pricing, and profits then strategize improvements with custom PPA solutions for digital brands and CPGs
  • With automated PPA, professionals can easily discover where profits are being generated across brand products and categories, to help your team analyze profitability, strategize and take action
  • Today’s brands are in need of smarter automated solutions to enrich eCommerce data across large product portfolios, with high-confidence results output
The PPA Challenge
  • Lack of pre-analysis support and automation for PPA data
  • Enriching and normalizing data at-scale for PPA analysis
  • Automating a time-consuming and complex manual process
  • Locating opportunities for PPA improvements and innovations
  • Low reliability and trust in processed data output for large portfolios
The Noogata Solution
  • Plug-and-play access to data with Noogata’s API
  • Cross validating data points to ensure high-quality data output results
  • NLP allows for PPA data normalization and accurate product comparisons
  • Cross-compare products, packaging and pricing across categories and competitors
  • Custom environments with access to Noogata’s solutions architects and eCommerce data experts
AI-Powered PPA
  • Al helps to optimize and complete the PPA process routinely with ease
  • Easily identify unique features and pricing details for products at-scale
  • Locate strategic pricing and packaging insights from your eCommerce data
  • A continuous learning AI that improves results over time without human error

Forget dashboards! Get an AI assistant.

Monitor data and discover insights with AI for eCommerce professionals

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Protect your market share, increase sales and outperform your Amazon competitors

“All the brands we manage love Noogata’s impression data. It’s always interesting when we can reverse engineer our competitors and drill down into how their activities affect our brands performance.”

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Cherie Yvette
CEO of Urban Cowgirl and Wild West Media
“We knew there was a smarter, more efficient way to manage PPA analysis for our growing list of products. Noogata’s AI and machine learning helped to reduce the PPA process time by half.”

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Drew Rodriguez
Senior Manager Digital Commerce Analytics, Colgate-Palmolive
“Noogata’s Perfect Content tool enables us to optimize fast and increase performance month-over-month across our Amazon categories.”

JZ

Jessica Zuleta
eCommerce Content Manager, FocusCam
"With Noogata’s AI tools, navigating our data and locating vital product insights has become simple and seamless.”

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Aleksey Klimchenko
Data Scientist, FocusCam
"Knowing our brands positioning in the Amazon ecosystem, viewing our competitors, and making improvements in one platform let’s my team do much more with much less."

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Chassy Kirzner
Amazon Manager, FocusCam
“AI helped us scale up our PPA pre-analysis from three-months per-category, to just a few days. That allows us to analyze more categories in less time with greater accuracy.”

DR

Drew Rodriguez
Senior Manager Digital Commerce Analytics, Colgate-Palmolive
"As an eCommerce Content Manager, I’ve used many tools but Noogata’s has performed miles ahead of other tools and solutions.”

JZ

Jessica Zuleta
eCommerce Content Manager, FocusCam
"As a Data Scientist, Noogata’s AI tools are amplifying our Amazon advertising initiatives with the data to back it up."

AK

Aleksey Klimchenko
Data Scientist, FocusCam
"Noogata pinpoints valuable insights into categories we haven't explored yet, helping us determine if they're viable markets for us to enter. Their data analysis and AI tools even lets us gauge whether it's worth diving in, or to hold off and adjust our strategy."

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Cory Kelly
Sabre Security Equipment Corporation, Director of eCommerce

Monitor data, discover insights, and take action today.

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