Focus Camera Optimizes with Noogata for High Return,
Low Spend eCommerce Growth

Consumer goods businesses and digital brands understand that the digital landscape presents a very different set of challenges than traditional retail. Brands must master the art of data analytics to make the opportunity theirs. To grow in a tightening market, Focus Camera, a 5-star seller of cameras and electronics on Amazon, ran agile campaigns with […]

Beyond Marketing Attribution: Using Artificial Intelligence to Drive ROI

Modern marketing departments have much richer data with which to target their audience and gauge the success of their methods. But doing so effectively requires a scientific approach – experimenting with different tactics and techniques, measuring the effect of each, and continuously optimizing budget allocations for maximum impact. This eBook runs through the key steps […]

Digital Transformation of the Consumer Goods Industry

Technology has triggered an evolution of retail. The steady rise of eCommerce has equipped consumers with better tools to analyze each purchase – making them more judicious and less loyal. New digital savvy brands have seized market share across a range of product categories, using direct-to-consumer as a key channel. Social media and digital advertising […]

Boosting eCommerce with Noogata

A leading consumer goods company and digital native brand sought new cutting edge technology to drive product sales, so they began working with Noogata in 2021. The Customer wanted to address four core challenges. Download our ebook to see how one company leveraged no-code AI to: Size the sales potential for each of their products […]

Unwrapping The 2021 Holiday Season

Digital Commerce 360’s final word on the 2021 holiday season, featuring our sales data and growth estimates of trends that shaped the holiday season.

Supercharging Intelligence with AI

The era of Enterprise AI Artificial intelligence is perfectly suited to power digital transformation efforts – helping data analysts to drive novel insights, more accurate predictions, and scalable analysis of enterprise data. Yet until now, most organizations have struggled to scale adoption and deliver true ROI from AI implementations. That is all set to change. […]