How Ricola Won The Second Screen
#BreakTheBias of Our Views on Women’s Corporate Roles – Noogata
International Women’s Day 2022 International Women’s Day 2022 theme of “Break the Bias” (#BreakTheBias) really resonates with me. In my world, this bias presents as the constant, relentless bias against women in certain roles, or the bias that prevents women from being given these roles. Many organizations have made strides in increasing women in […]
Team Member Spotlight: Dina Lyon, Head of Marketing & Communications
We are thrilled to announce that Dina Lyon has joined the Noogata team as Head of Marketing and Communications. Dina brings 10+ years experience working in tech startups on brand building, content marketing, and lead generation. Most recently, Dina led the Marketing and Communications function at the data analytics company Earnest Research, taking them through […]
GASP: Marketers can and should use technology and ai
For most marketers, the thought of becoming a data scientist seems a little out of left field. After all, our jobs are about being creative, building brands and driving revenues by providing our target audiences with what they need and want. We think of brilliant marketers as being the ones who come up with that […]
AI in eCommerce: Seasonality & Sports’ Impact on Sales – Noogata
With the Australian Open in our rear view mirror, Tennis fans at Noogata (that’s right – there’s at least 2 of us!) are excited to serve up some eCommerce trends and findings in the sports equipment space. Spikes in eCommerce searches and sales tend to be attributed to either Seasonality (think: increased sunscreen sales every […]
Meet Noogata’s New VP, Product Strategy
For Guy Zinman – Noogata’s new VP, Product Strategy- the Path to an AI Start-up was Paved with Academic Research
Retail trends for 2022: what to expect for the year ahead
The last couple of years have been characterized by uncertainty, which makes predicting the year ahead much more challenging. In this article, Noogata chief executive and co-founder Assaf Egozi takes on that challenge and outlines five key retail trends to look out for in 2022.
Identifying AI use cases – one size doesn’t fit all
AI has gone mainstream. Businesses of all types and sizes are fully aware that AI can unlock huge value, but for non-data native organizations, that statement can still seem quite vague. What does it mean, and how do they gain this value? In a previous blog, our CEO Assaf Egozi talked about how AI can […]
The No Code AI Platform: Building Blocks for Success
As companies look to accelerate their digital transformation, it is natural that artificial intelligence and machine learning rank high on their technology priorities. AI and ML provide vital tools for processing ‘big data.’ So as organizations continue collecting a greater variety of data, generated at higher velocities, and stored in ever greater volumes, it is […]
Yes – let’s unlock things for data analysts
I’ve spent 20 years in the data industry, working with teams and solution providers in this incredibly fast-moving industry. But from the moment I met the Noogata team, one of the great companies within the Team8 portfolio, I’ve been excited by the opportunities inherent in their approach. I saw immediately that what they’re doing will […]
