Amazon Sales Down? 12 Actions to Take Right Now
Ecommerce on the Amazon marketplace is a rollercoaster, and there’s nothing worse for a third-party seller than seeing their Amazon sales down for a prolonged period. With so many factors at play, knowing what went wrong is challenging. Is the dip due to increased competition, optimization mistakes, changes to Amazon’s search algorithm—or something else entirely? […]
An Insider’s Guide to Ecommerce Market Intelligence
Picture this: you’ve just launched a new online store selling trendy phone cases. You’ve invested heavily in a sleek design, unique products, and eye-catching marketing. But sales are trickling in. Customers are abandoning their carts, your ad campaigns aren’t converting, and the competition seems miles ahead. What went wrong? The answer could lie in missed […]
Top 14 Amazon Listing Optimizations
To sell successfully on Amazon, creating effective product listings is crucial. How you present your products greatly influences shoppers’ decisions to purchase—sometimes even more than the product quality itself. A great listing should be attractive, informative, and engaging. However, many sellers overlook essential elements like up-to-date keyword research and product videos. If every part of […]
Amazon Search Engine Placement Marketing: How to Rank for Amazon SEO
Amazon offers many ways to browse and discover products, but let’s face it: most customers go straight to the search bar to tell Amazon what they’re looking for. When the product they want pops up on the first page of results, that’s a win-win for both the customer and the product seller. If you want […]
Noogata Appoints Leading Ecommerce Expert To Help CPGs
Discover the Power of Growth-Focused AI Insights Edo Sacca serves as the Strategic Advisor for Noogata, an Amazon intelligence and growth platform providing AI insights, competitor intelligence and tools to help brands grow sales. Tel Aviv, Israel, March 18, 2024 – Noogata, the Amazon AI growth platform, recently appointed Edo Sacca, previously Head of Business […]
Walmart Marketplace vs. Amazon: Which Is Best for Digital Brands?
The world of eCommerce is a battlefield, and two titans stand above the rest. It’s Walmart Marketplace vs. Amazon—and for digital brands, navigating this competitive landscape can feel like picking sides in a kaiju showdown. Who do you choose, Godzilla or King Kong? Selecting the right eCommerce platform is critical for reaching your target audience […]
7 Ways to Understand the Right Amazon Advertising ROAS for Your Online Store
How do you stand out from the competition in an Amazon marketplace that’s teeming with competitors selling the same or similar products? That’s the million-dollar question that keeps eCommerce teams up at night. A well-executed ad campaign is often the best way to draw buyers to your store. However, a PPC campaign will end up […]
Amazon FBA Private Label: 12 Simple, Proven Tips for Success
For eCommerce businesses trying to break through on the Amazon marketplace, Amazon FBA private label offers a compelling opportunity for growth and control. This model lets sellers brand their own products and sell them directly to a massive audience while leveraging Amazon’s powerful distribution network. It’s a smart way to build a brand without the […]
What is Amazon Sales Rank, and 5 Pro Tips to Improve Yours
Here’s a scenario all too familiar to Amazon sellers. You’ve launched a new, innovative line of eco-friendly water bottles on the marketplace. But despite their high quality and competitive pricing, your products are buried under pages of listings from established brands. Sales are stagnant because potential customers can’t find your products amidst the sea of […]
Amazon BSR Chart for 2024 Explained
There are thousands of product subcategories on Amazon, and every one has best-selling products at the top. Amazon makes it easy to tell which products are winning their categories—the Best Sellers Rank is listed on every product page, providing valuable information for buyers and sellers alike. With 61% of online shoppers reporting it’s their first […]